Sunderland Business Festival logo

October 4-8th


Sunderland Business Festival is a celebration of the dynamic businesses based in Sunderland. We’re delighted to have support from local businesses as we highlight Sunderland as a city transforming, creating opportunities for all. See below the sponsors for Sunderland’s first ever Business Festival.

Sunderland Business Partnership logo

Brought to you by Sunderland Business Partnership

Sunderland City Council Logo

Sunderland City Council is the local government authority for the city and helps facilitate and support businesses of all sizes to invest, set-up, scale-up and succeed in Sunderland.

Home to fantastic businesses, industries and opportunities, Sunderland was named Smart City of the Year in 2020, and Sunderland City Council continue to work with investors, partnerships, growing businesses, startups and entrepreneurs to provide opportunities that will help to build an innovative and sustainable city of the future.

University of Sunderland logo

The life changing University of Sunderland has 20,000 students based in campuses in Sunderland, London and Hong Kong and at its global partnerships with learning institutions in 15 countries. We are proud of our long-established commitment to widening participation, our world-leading research, public and private sector collaborations and our track-record for providing quality student experiences that result in graduates who are the tomorrow-makers of our societies and economies.

The Bridges shopping centre is based in the heart of Sunderland City Centre, with over 90 High Street retailers covering 560,000 sq. ft. of retail space and key stores including Primark, Next, H&M, River Island, Pandora, Lush and Hotel Chocolat. The Bridges welcomes over 18 million shoppers a year from around the region and beyond, with over 900 parking spaces and late night shopping until 8pm every Thursday, it’s the No.1 shopping destination for Sunderland.

Sunderland Business Improvement District is a business led, working partnership with one clear vision – to create a vibrant city centre and opportunities for everyone.

Our three priorities are city pride, promotion, and voice.  

Pride – strengthening pride and creating a welcoming, safe and attractive environment. 

Promotion – raising the profile of Sunderland City Centre through the BID brand. Creating marketing activities, events, and promoting businesses to increase footfall and attract visitors. 

Voice – providing a collective voice for businesses to get their views heard and influence positive change in the city.

Ashmore Consulting specialise in transformational change for organisations, helping to deliver results and support growth. Taking a strategic approach, Ashmore creates value through improved business planning and performance, decision making, operational effectiveness, employee engagement and creating the conditions for talent to flourish and thrive.

New Results provide training, coaching and workshops to businesses to help develop their teams. Whether you’re looking to grow your sales, develop client communications, or have identified a skills gap within your team, New Results will focus on the behaviours within your business and develop existing skills, helping to shape sales success.

Sunderland AFC is the city’s beloved football club and shares the desire to improve the experience of working and living in the city. As one of the largest venues in the city, the Stadium of Light will play host to a number of the festival’s events.

North East BIC logo

The North East Business and Innovation Centre (BIC) provides flexible business space and tailored business support services for SME’s across the region. Situated on the banks of the River Wear in Sunderland, the BIC has 25 years’ experience of supporting the needs of the North East’s business community, with a team of experienced business advisers who provide free business advice, mentoring and workshops to hundreds of entrepreneurs and start-ups each year.

Be our next sponsor.

A range of Sponsorship Packages are available below.

Please let us know how we can help you change our city and enable our communities to thrive and grow.

Sponsor the event today!

If you have not been approached yet and would like to participate as a presenter, roundtable speaker or indeed be involved in any aspect of the festival it would be fantastic to hear from you as soon as possible. You will be in pole position to influence the debate, showcase your business and shape the future landscape of the city if you do.